Florida Medical Marijuana Sales Surge Past $484 Million in Q1 2026 as New Products Hit Shelves
Florida's medical marijuana program generated $484 million in Q1 2026, a 7% increase. New CBN chocolates from Planet 13 and live rosin from Ayr Wellness arrive for 4/20.
Florida's medical marijuana market is having a moment — and the numbers don't lie.
The state's medical cannabis program generated $484 million in sales during the first quarter of 2026, a 7% jump from the same period last year. March alone pulled in $176.8 million, the strongest month so far this year.
Behind those dollar signs is a patient base that's growing fast, a dispensary network that just crossed 750 locations statewide, and a wave of new products landing just in time for 4/20. Here's what's happening and what it means for Florida patients.
The Numbers: Nearly 6 Billion mg of THC Sold in 2026
According to the latest data from Florida's Office of Medical Marijuana Use (OMMU), dispensaries sold 439.8 million milligrams of THC and 149,389 ounces of smokable marijuana during the week of April 3–9 alone.
That pushes Florida's 2026 year-to-date total to approximately 5.95 billion milligrams of THC — putting the state on track to shatter last year's record.
The dispensary count has officially topped 750 licensed locations, operated by roughly 22 licensed Medical Marijuana Treatment Centers (MMTCs). That network now covers every major metro and most rural counties, making access easier than ever for cardholders.
Planet 13 Launches Dreamland CBN Chocolate Line
Planet 13 Florida just rolled out a new product line that's worth knowing about — especially if sleep has been an issue.
Their Dreamland collection features two cannabis-infused chocolates that are industry firsts in Florida: CBN-infused chocolate products.
What is CBN? Cannabinol (CBN) is a mildly psychoactive cannabinoid that forms when THC degrades over time. It's gaining popularity as a natural sleep aid, and Planet 13 is betting that pairing it with chocolate will make it more approachable.
The two products:
- Dark Chocolate: 50mg THC + 50mg CBN — targeted for nighttime use and sleep support
- Milk Chocolate: 33mg THC + 33mg CBD + 33mg CBN — a balanced, moderate-effect formulation
"Chocolate is a format consumers know and enjoy," said Bob Groesbeck, co-CEO of Planet 13. "It offers a consistent and convenient way to explore a broader spectrum of cannabinoid formulations."
Planet 13 operates 33 dispensaries across Florida, including locations in Bonita Springs and Cape Coral. You'll need a valid Florida medical marijuana card to purchase.
Ayr Wellness Debuts HZ Live Rosin Line
Not to be outdone, Ayr Wellness is launching its own new product line timed for 4/20 weekend.
HZ is Ayr's new live rosin brand, rolling out across Florida beginning April 18th. Live rosin is a premium, solventless concentrate made by pressing freshly frozen cannabis — it's considered one of the highest-quality extract methods available, preserving more terpenes and cannabinoids than traditional extraction.
The launch reflects a broader trend in Florida: patients are increasingly interested in quality over raw THC potency, and solventless concentrates are commanding premium shelf space as a result.
Ayr operates dispensaries under the Ayr Wellness and Liberty Health Sciences banners throughout Florida.
OMMU Proposes Rule Changes Affecting Retail Operations
On the regulatory side, the OMMU filed proposed rule amendments in early April covering three operational areas:
- Delivery devices — Updated standards for vape hardware and cartridges
- Harvest failures — New reporting requirements when crops don't pass testing
- Wholesale transfers — Streamlined rules for product movement between MMTCs
These changes are currently in the public comment period. If finalized, they could affect product availability and testing timelines, though the practical impact on patients is expected to be minimal.
What This Means for Florida Patients
The takeaway? Florida's medical marijuana program is maturing fast. More dispensaries mean shorter drives. More product innovation (CBN chocolates, live rosin) means more options tailored to specific needs. And sales growth means the market is competitive enough that deals are out there if you know where to look.
That's literally why CannaDeals FL exists — to help you cut through the noise and find the best prices from licensed Florida dispensaries.
New to medical marijuana in Florida? Check out our first-time dispensary deals guide — most dispensaries offer 30-50% off your first purchase.
Already a patient? Browse today's best deals and make sure you're not overpaying.
Data sources: Florida Office of Medical Marijuana Use (OMMU), Headset Research, Planet 13 Florida, Ayr Wellness. Sales figures reflect Q1 2026 reporting period.